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商品編號: SM130 出版日期: 2004/07/15 作者姓名: Burgelman, Robert A.;Meza, Philip 商品類別: Other 商品規格: 34p 再版日期: 2006/02/03 地域: 產業: Printing;Computers & electronics 個案年度: -
商品敘述:
Describes the strategic analysis that went into identifying Compaq as an acquisition target to help HP achieve its objective of becoming the leading technology company in the world. Through in-depth interviews with HP senior executives, including chairman and CEO Carly Fiorina and others, the case describes the planning and execution of the merger and the actual processes created to achieve the strategic, administrative, and cultural integration of the two companies.
涵蓋領域:
Analysis;Mergers & acquisitions;Mergers;Leadership;Technology;Strategy formulation
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